What Does GDPR Means for Individual’s Privacy & Security?
- Anas Feroz
- February 23rd, 2018
The General Data Protection Regulation (GDPR) is the new EU regulation based on the proposals of Data Protection Directives proposal rooted from 1995 regulations. Internet has changed the way we create, store and share our data.
A report from Chartered Institute of Marketing found that 57% people has serious mistrust in brands data collection and usage processes. All this led to this concrete legislation in the form of GDPR, which will add new rights and strengthen existing data protection laws.
GDPR will serve as the beacon in safeguarding information of individuals by introducing tighter controls within European Union (EU). The new law will come in to effect from May 25, 2018, binding all businesses operating within European Union (EU) to have visible privacy settings and permissions to use individual’s data.
Failing to do so will result in serious consequences with penalties up to €20 million or 4% of their global turnover.
GDPR will be applied to both automated personal data and manual to filing systems. Here is the list or rights GDPR will include for you.
The GDPR law will significantly improve the overall accountability of the systems as the new audit mechanisms tighten controls over personal data. Some marketers are accusing GDPR for tormenting their businesses. In the bigger picture, GDPR will enhance data quality and unlocks rich dimensions to market. Overall GDPR safeguard liberty of masses at faster pace and establishes limits on the usage of personal information.